Making the invisiable visible

You are invited to a talk and discussion with Artist + Designer Gordon Brown from Urban Punkz. Join us as he explores the exciting opportunities in the realm of Augmented Reality Street Art within Newmarket Street, Ayr Town Centre, and across Ayrshire.

A concept to bring AR art to Ayrshire, making the invisible visible. Leveraging augmented reality, this approach allows for the appreciation of non-intrusive street art by the wider public. Recognising diverse preferences, the integration of AR, coupled with a user-friendly technology, enables the general-public to engage with street art using their smartphones.


Shape, 32 Newmarket Street, Ayr, KA7 1LP. Get directions

Date and time

5:15pm | Wednesday 20th March 2024

Please register your attendance via our registration form.

Augmented Reality Street Art is a fusion of traditional street artistry and advanced technology, where physical murals or graffiti come to life through the lens of a smartphone or tablet. Artists incorporate digital elements into their creations, allowing viewers to unlock a new dimension of the artwork by using augmented reality (AR) applications.

Imagine strolling down the familiar avenues of your town, and suddenly, a once-static mural springs to life. As you hold up your device, the artwork transforms before your eyes – vibrant colours dance, characters move, and narratives unfold. This dynamic interaction between the physical and digital realms elevates the traditional street art experience, turning the cityscape into an interactive canvas.

Benefits in Towns and Cities:

  1. Engagement and Interactivity: Augmented Reality Street Art engages communities in a way that static art cannot. It invites people to actively participate in the art, fostering a sense of connection and community engagement.
  2. Tourism and Cultural Attraction: Cities embracing Augmented Reality Street Art become cultural hotspots, attracting tourists seeking a unique and immersive experience. These interactive art installations contribute to a city’s identity, making it a must-visit destination for art enthusiasts.
  3. Educational Opportunities: AR Street Art offers educational value by incorporating historical and cultural information. Viewers can learn about the context, inspiration, and stories behind each piece, enriching their understanding of local history and heritage.
  4. Ephemeral Art in a Digital Age: Traditional street art is often transient, subject to weathering and decay. Augmented Reality Street Art allows for the preservation of these ephemeral creations, ensuring that the art can be enjoyed and appreciated for an extended period.
  5. Support for Local Artists: The integration of technology opens up new avenues for artists to showcase their work. It provides a platform for local talents to gain recognition and encourages a flourishing art scene within the community.

As Augmented Reality Street Art emerges as a transformative force in the art world, our cities are poised to become dynamic, interactive galleries. This innovative blend of tradition and technology not only enhances our urban landscapes but also fosters a sense of community, creativity, and cultural pride. So, let’s embrace this exciting evolution of street art and prepare to witness the cities of tomorrow unfold before our eyes.

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